Landbot's pricing page lists five plans in euros. Free costs €0 and includes 100 chats a month, no AI chats and 1 seat. Starter is €40 a month, or €32 a month billed annually, with 500 chats, 100 AI chats and 2 seats. Professional is €100 a month, or €80 billed annually, with 2,500 chats, 300 AI chats and 3 seats. Professional WA is Professional plus the WhatsApp add-on at €100 a month: the comparison table shows €160 a month on annual billing, which works out to €200 on monthly billing, with 500 AI chats, 1 WhatsApp number and 10,000 WhatsApp service messages a month. Business is a custom contract that the table heads "from €400" a month, with seats starting at 5. Annual billing is a twelve-month commitment that carries a 20% discount. Extra seats cost €25 each a month. Prices are before tax. Landbot also publishes a separate USD list for accounts in the United States and Latin America: Starter at US$45 a month (US$36 billed annually) and Professional at US$110 (US$88 billed annually). The USD list is not a conversion of the EUR list. It is a second, higher set of numbers, and the payment FAQ says the billing country decides which one you get.
- Paid plans from
- €40 per month
- Pricing model
- Plan plus usage meter
- Free plan
- Yes
- Channels
- Website widget, WhatsApp, Messenger
What you are billed for
Landbot bills for chats. The pricing page defines a chat as a structured conversation between your bot and an end user that follows a rule-based flow, started when a user opens a session by clicking a button, using a keyword or hitting a trigger. The comparison table labels the allowance "24 h, all channels," which implies that one chat is a session of up to 24 hours and that web, WhatsApp and Messenger draw from one pool. No fuller definition of that window was found in the help centre. AI chats are a second meter: the payment FAQ defines an AI chat as any conversation that uses the AI Agent or AI Task block at some point, billed separately from regular chats. Landbot does not say whether an AI chat also uses up a regular chat. The subscription article says chats are always counted monthly, even on a yearly plan, and no rollover is mentioned. At the limit, paid plans keep running. Each extra chat costs €0.05, billed in packs of 500 chats at €25, and each extra AI chat costs €0.10. Landbot says it alerts you at 80% and 90% of the pool. The 7-day money-back guarantee does not cover extra chat volume. Extra chats are not open-ended: the fair-use policy sets ceilings of 5,000 chats a month on Starter, 10,000 on Professional and 50,000 on Business, plus 3,000 chats an hour per account, and says repeated breaches can lead to the bot being deactivated. WhatsApp adds its own charges on top of Meta's per-message fees, and Landbot's pages disagree on what they are. The help centre says €0.05 per template message and €0.003 per service message beyond the included 10,000 a month. A tooltip on the pricing page says a flat 20% on top of Meta's fee. Ask Landbot which one applies before you budget a WhatsApp campaign. Our guide to what counts as a conversation compares this definition with other vendors'. Source
Published plans
| Plan | Billed monthly | Billed annually | Included each month | Source |
|---|---|---|---|---|
| Free | €0 per month | — | 100 chats | Source |
| Starter | €40 per month | €32 per month | 500 chats | Source |
| Professional | €100 per month | €80 per month | 2,500 chats | Source |
| Professional WA | €200 per month | €160 per month | 2,500 chats | Source |
| Business | Custom quote | — | — | — |
What the free plan really allows
The Free plan, still called Sandbox in the help centre, never expires and needs no card. It includes 100 chats a month, 1 seat and the web channel only. WhatsApp works only through Landbot's shared test number. It excludes the AI Agent block, A/B testing, Messenger, the API channel and branding removal, so a free bot is rule-based and carries Landbot branding. There is no overage on Free. The fair-use policy says the account supports 100 chats a month, that no notification is sent at 80% of the limit, and that you are then invited to upgrade. The same article lists 30 chats for Sandbox in another line, which contradicts both its own footnote and the pricing page. Free accounts that never had a paid subscription are deactivated after 30 calendar days of inactivity. New sign-ups start with a 14-day trial of all features and then drop to Free. See how this compares on our list of free chatbot builders.
What it costs at three volumes
The cheapest published Landbot plan that covers three monthly volumes of chats, on monthly billing. It is arithmetic on the vendor's price list, not a quote.
| Product | 100 chats a month | 1,000 chats a month | 5,000 chats a month |
|---|---|---|---|
| Landbot | €0 (Free) | €65 (Starter) | €225 (Professional) |
The worked examples use the EUR list on monthly billing and add €0.05 for each chat beyond the plan's pool; they exclude AI chats, extra seats, the WhatsApp add-on and Meta's message fees, and they ignore that extra chats are sold in packs of 500.
How is chatbot software priced? · What counts as a conversation in chatbot pricing? · Chatbot finder
Related pages
- Landbot reviewreview
- The best Landbot alternativesalternatives
- Best free chatbot buildersbest list
Sources
- Landbot pricing — Landbot · 18 September 2026
- Fair use policy — Landbot Help Center · 18 September 2026
- Payment FAQ — Landbot Help Center · 18 September 2026
- Subscription — Landbot Help Center · 18 September 2026
- WhatsApp integration update: per-message pricing — Landbot Help Center · 18 September 2026
- AI Agents: setup and implementation guide — Landbot Help Center · 18 September 2026
- Privacy and security — Landbot Help Center · 18 September 2026
- Barcelona-based Landbot secures €6.5 million Series A for its no-code chatbot builder — EU-Startups · 18 September 2026
Researched and drafted with AI assistance from the sources listed on this page. We have not built or tested bots on these platforms yet. Method: How we review